Friday, June 24, 2011

Luxury import tariffs will be lowered, Hainan Islands rebate product impact

Long argument on Chinese luxury goods duties may be reduced and finally officially confirmed.
Yao Jian, spokesman of 15th made it clear that the Ministry of Commerce, China will further cut import tariffs, including high order goods in some products, and this is not down luxury import duty was first introduced by the Ministry of Commerce. Yesterday, a person familiar with the process of the industry to reveal the business news, now is an appropriate policy in consultation with the other departments of Commerce, including product categories, as well as the specific decline involves reducing tariffs.
In July, the luxury goods industry related associations will organize the world luxury goods company representative met with the Ministry of commerce-related sectors, representatives call for luxury goods companies feedback. "From the market for enterprise is a good thing, lower tariffs, will stimulate the domestic sales of the brand, sales will rise after the rate adjustment. "These people said.
First of all, any adjustments which may be affecting the islands of Hainan Island you just implement tax refund policy. impact domestic high-end brand? these people think, the first reduction of tariffs of products is more likely to be cosmetics, perfumes and alcoholic drinks and tobacco products, of which more likely cosmetics, perfume, average fall in 10%~15%.
And once these pilot classes of product has good market feedback after lowering tariffs, next will likely extend to fashion, luggage products. "Countries that practice is to put part of the consumer into the territory outside the purchase, expansion of sales in the domestic market. "Shanghai Bo Gao Jianfeng cover Advisory Managing Director told reporters.
Bain consulting announced the 2010 Chinese luxury goods market survey shows, luxury goods vendors over the past year from Chinese Pocket cut $ 68.4 billion, sales was the largest cosmetics, perfume and personal care products, amounted to $ 16.9 billion.
A famous cosmetics chain stores, Chairman, told reporters in Shanghai, fall in import duties if the international brand, and reduction of domestic sales prices, fell to HERBORIST, natural Church domestic high-end brands such as similar, there will definitely be part of the original domestic consumption consumers in favour of an international brand of high-end brands. "On the basis of competition is not based on price. "The Vice President of Shanghai jahwa HERBORIST company Chairman Wang Zhuo told reporters that" HERBORIST will not panic, will stick to their established brand strategy and product characteristics. "In Gao Jianfeng's view, there is a dislocation of the consumer groups also, not many people cross each other. "More important is that even if countries lowered tariffs on imports, some cosmetics and luxury goods may not lower the price.
"In fact, many of the domestic price of luxury goods are not origin for Europe and the price of the currency converter coupled with tariff price. One France luxury wine trading company official told reporters in China, each luxury goods manufacturers have their own unique pricing policy, according to the social culture of consumer groups in various countries, consumption habits and behavior, and many other factors, formed over a long period of extensive investigation.
Gao Jianfeng believes that people buying luxury goods, taking into account not only of price and quality, brand connotation and may also, where rivalries in psychology, and so on.
Marketing and management expert Zhang Bingwu believes that although reducing import tariffs on the consumer brand is good for, but for foreign brands can into a weapon for competition in the market, it is hard to say. Hainan Islands rebate fear by effect China this year is expected to over Japan, became global second large luxury consumption powers, and previously, consumer habits to China Hong Kong, and overseas or take purchase of way consumption luxury, this year May 1 official implementation of Hainan Islands rebate policy, also attract has large tourists "blood spell" duty-free merchandise, although these channels of transactions scale very huge, but still was many conditions of restricting.
Hainan Islands, such as tax rebates subject to limits the consumption limit, product categories and supply conditions.
According to the 2010 China's e-commerce market data monitoring report 2010 market deals has reached 12 billion dollars of overseas buying, cosmetics, luxury goods, the majority of them, even in a 40% rate, tax loss of up to billions of dollars each year. "This shows that a large part of consumption demand in China is inhibition of the high prices of commodities, tariff reductions will certainly stimulate the consumption of this part of the suppressed demand.
"Of GOME Chairman before Chen Xiao (microblogging) in shanghaicaijingdaxue in recent days on the international business leaders forum, told reporters. "The fall in import duties will be relatively large effects on Hainan Island", Gao Jianfeng believes that rebate is more policy for islands of Hainan Island, inadequate market ready, product sourcing, quality problems can occur.
If the international luxury goods import tariffs reduced, to a certain extent, will have an impact on Hainan Islands rebate products. In addition, Zhang Bingwu said: "the tariff reduction will directly affect the shopping needs of mainland visitors to Hong Kong, but the current magnitude of the decline in import duties may not be, if the commodity is the larger value gap, or foreign buying of Hong Kong still has a certain appeal. ”